Bangkok Fashion Shops

Bangkok Shopping

Bangkok is a true treasure trove when it comes to fashion. Chanel, Gucci, Louis Vuitton, D&G, Hugo Boss, Christian Dior and other world-class labels are well represented at upscale shopping malls like Siam Paragon, The Emporium, and Gaysorn Plaza. More exciting, however, are the contributions to the Bangkok fashion scene by aspiring local designers, whose flair for style and creativity is second to none worldwide. With veterans like Thakoon Panichgul and Koi Suwannagate blazing the trail on the Hollywood red carpet and international catwalks, a new generation of Thai fashion designers have stepped up to the limelight and claimed their fame both on the home turf and abroad.

Bangkok Shopping

So, where is the best place to go and bag this season’s collection by local designers? When in doubt, head to one of the shopping malls along the Siam-Chidlom stretch – the so-called Bangkok’s high-street fashion district. Siam Paragon spearheads the local fashion movement with its multi-brand store called Code 10, featuring a plethora of selections from limited-edition evening dresses to contemporary jewellery. 

Siam Center dedicates its entire third floor, plus the multi-brand store Mob.F on the fourth floor, to the new faces in the local fashion scene, while Gaysorn showcases mostly well-established labels, such as Sretsis, Kai Boutique, Zenithorial, Disaya and Tango. Also a multi-brand store, The Dressing Room at Paradise Park (Srinakarin Road, Bangna) is the place to go for those who stay farther out.

anr

This well-established brand by acclaimed Thai fashion designer Anurak Thangsomboon features stylish ready-to-wear clothes for both men and women. Fusing western-style sleekness and a spiritual accent of the east, anr is the perfect answer to today’s multicultural lifestyle. The collections reflect the minimalist and chic look, rather than catwalk-style glamour that feels overly trendy and unpractical for everyday wear.

Opening Hours: 11:00 - 21:00
Location: 3rd floor, Siam Center
Tel: +66 (0)2 252 2762

Code 10

This multi-brand boutique on the ground floor of Siam Paragon is like a giant wardrobe where Bangkok’s social butterflies pick up their eveningwear and fashion accessories. It showcases the latest seasonal designs by well-known local brands, including T-Ra, Valit Itthi, Sanshai, maruwut, Chai, PRavit Sawadviphachai and Gold Label. A dazzling collection of brooches, pendants, earrings and clutches helps add the bling factor to your evening wardrobe.

Location: 1st floor, Siam Paragon
Tel: +66 (0)2 610 8312, +66 (0)2 610 9794

Flynow

One of the local fashion industry’s early success stories, along with anr, Kai, Greyhound and Zenithorial, Flynow launched a small ladies’ wear collection back in 1983 before growing to be one of Thailand’s first fashion brands to make its name in the international arena. Flynow’s avant-garde style appeals to those opting for a smart, sophisticated look. You will find everything from classic modern dresses to accessories, such as leather bags, belts and shoes. The offshoot brand Flynow by Chamnan caters to the younger and more moneyed clientele.

Opening Hours: 10:00 - 20:00
Location: 2nd floor, Gaysorn
Tel: +66 (0)2 656 1359

Friday 27 Nov

The brainchild of longtime fashion veteran Chanachai Jareeyathana, this relatively new brand debuted in Bangkok’s fashion scene with a bang. Friday 27 Nov is an immediate success story, following Chanachai’s previous accomplishments – 27 Friday, 27 Nov and No.27. Chanachi brings his background as a stylist to the fore through his collections which offer a mix-and-match style for both men and women. But if you like his design, be sure to snatch it from the store quickly, as each comes in only limited quantities, so the chance of you running into someone with the exact same look is minimal.

Opening Hours: 11:00 - 21:00
Location: 3rd floor, Siam Center
Tel: +66 (0)2 658 1179

Greyhound

Starting from a simple concept, of providing casual wear for white-collar men, Greyhound has become a fashion institution with more than 15 stand-alone shops in Thailand, Asia and Europe, as well as five stylish cafés in Bangkok. The brand, launched back in 1980, describes itself as chic and contemporary; rightly so, it is well perceived as one of the more distinguished brands with a distinct character. Its style is a reinterpretation of Thai-ness through a subtle palette, dynamic cuts and innovative fabric combinations. In 2002, Greyhound launched its sister brand, Playhound by Greyhound, which offers casual, street wear for non-working days.

Opening Hours: 11:00 - 21:00
Location: 3rd floor, Siam Center
Tel: +66 (0)2 658 1179

Kai Boutique

Hailed as Thailand’s first haute-couture brand, Kai is well known for its quality of craftsmanship and an elegant, feminine look. Imagine the kind of dress that every girl dreams of wearing on her wedding day – definitely not your casual everyday wear. The brand has a history dating back to 1968, when fashion design was, perhaps, nothing but a foreign concept in Thailand. Apart from classic evening wear, Kai (predictably enough) specialises in wedding dresses.

Opening Hours: 10:00 - 20:00
Location: 2nd floor, Gaysorn Plaza
Tel: +66 (0)2 656 2108

Mob.F

Hailing the creativity of aspiring and established Thai fashion designers, Mob.F brings together individual fashion labels and presents them under the umbrella concept of ‘Mob.F The Fashion Rebels in Mob We Trust’. Promising trend-setting, rather than trend-following, clothing, accessories, bags and shoes, Mob.F carries 42 one-off labels, and still counting, targeting youth and artsy types. Suede leather bags with colourful, funky sewn-on patterns, stripy bow ties, faux jewellery made of silicone, casual evening dresses with playful cut-and-paste designs are all part of the offer.

Opening Hours: 11:00 – 21:00
Location: 4th floor, Siam Center
Tel: +66 (0)2 658 1115

Sretsis

Founded in 2002 by sister designers, Sretsis (try spelling ‘sisters’ backwards) came to the attention of New York fashionistas for its offbeat designs and eclectic style with a girlish twist. The brand is known for using whimsical prints on delicate fabrics and nostalgic details that bring out the fun in every woman’s inner child. After making their name abroad (Sretsis is recognised globally and has been featured in US Vogue, Instyle and Elle magazines) the designer pair brought their success home and opened their first boutique in Thailand at Gaysorn.

Opening Hours: 10:00 - 20:00
Location: 2nd floor, Gaysorn Plaza
Tel: +66 (0)2 656 1125

Zenithorial

‘Expect the unexpected’ could be a motto of this iconic fashion brand. Fusing dynamic cuts, sharp lines and vivid-coloured prints, Zenithorial is anything but boring. The brand is the epitome of individuality, catering especially to those bold enough to wear ‘I’m different’ on their sleeves. Zenithorial, however, is not all flashy and daring; it can be minimalist and cool as well, with mostly white, black and grey colour palettes to set the trend for classic men’s wear.

Opening Hours: 10:00 - 20:00
Location: 2nd floor, Gaysorn Plaza
Tel: +66 (0)2 656 1064

Fashion and Clothing in Bangkok Fashion and Clothing

Bangkok has shed its reputation for merely offering bargain clothing and fake merchandise or apparel at the city's numerous markets and street vendors. The Thai capital has emerged as a truly hip fashion hub in Asia, setting new parameters for the trendy and style-savvy, and everybody else who wants to sport the latest and greatest. Read More...

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